Every now and then I get a disgruntled email about how many emails I send (I email once a day to my home list of real estate investors.
So why am I sending an email once a day?
If I don't make you a "daily talk show" (what the daily email/podcast/article is about), I'm not building a relationship and I'm not building a relationship. And building a relationship isn't about the occasional touch. I see regular contact as the key to further referrals and a better relationship. Because he is the only agent I know who comments on my social media posts, sends opinions (especially on B-day) and calls.
As for my home list, I send out fun and informative emails daily.
Do I turn people off?
But for every person who gets offended, you get 3 more who praise. And my recent testimony about my emails proves it.
Listen to them, tell a relevant story, "shoot the crap with them". Place a bet to see how they do. There may be some who won't like you but will enjoy your real personality more.
So I picked up the scripts, threw them away and started being myself, with the deal in mind. After that, the meetings were much more successful.
Remember, when you are with the seller, let them do most of the talking.
“Ask, ask, ask” while being yourself with constant contact is key to increasing conversions, likes, referrals and offers.
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